I'm super excited for the Bose QuietComfort Ultra – but they must

Bose will need to have taken sound quality much further than it has done in recent years for the QuietComfort Ultra to make their mark.

LEVELED-UP LISTENING: Bose QuietComfort Ultra Headphones with spatial audio give you an immersive experience that makes music feel more real;

Bose QuietComfort Ultra Wireless Noise Cancelling Headphones with Spatial Audio, Over-the-Ear Headphones with Mic, Up to 24 Hours of Battery Life

I regret to inform you that Bose's high-priced new headphones are worth every penny (but I'm still hoping for a Black Friday deal)

Bose QuietComfort Ultra Review: Killer Noise-Canceling That Costs

New Bose Quiet Comfort Ultra Earbuds - Black

Someone Screwed Up! : Bose QuietComfort Ultra Headphones

World-class noise cancellation, quieter than ever before. Breakthrough spatialized audio that takes what you're hearing out of your head and places it in front of you for more immersive listening than ever before - no matter the content or source. Elevated design and luxe materials for unrivaled comfort. It's everything music should make you feel taken to new highs.

Bose QuietComfort Ultra Wireless Noise Cancelling Headphones - White Smoke

I tried Bose's QuietComfort Ultra Earbuds and I was amazed by their new spatial audio tech

Bose QuietComfort Ultra review: A rightful heir to the ANC throne

Bose QuietComfort Ultra Headphones vs Apple AirPods Max: what are the differences?

New Bose Quiet Comfort Ultra Earbuds - Black

Review: Bose QuietComfort Ultra Wireless Earbuds (on sale for Cyber Monday)

Living Well: Like Donald Glover, We Can't Get Enough Of Bose's New QuietComfort Ultra Headphones And Earbuds

Bose QuietComfort Ultra Headphones Review: Sony Has Serious Competition - CNET

Bose Debuts New Headphone Trio: Hands-On With New QuietComfort Ultra Headphones and Earbuds - CNET

Bose QC35 II Noise-Cancelling Headphones Review: Why They're so Good